Description
Raw – Original Natural Unrefined Tips
Raw unbleached tips are cut following the natural grain of the paper. You can see the natural fibres in every sheet. We carefully cut the paper going with the grain so that each tip will roll smoothly without “squaring”. Roll them up and enjoy. These tips are made on an authentic original fourdrinnier-type paper machine.
A booklet of 50 tips.
About Raw
Founded in 2005 by Josh Kesselman, RAW was the third product Kesselman had created to be sold by his wholesale company HBI. Previously he had seen a gap in the market and created Juicy Jay’s flavoured rolling papers. He followed up this success with Elements rice papers. For his third venture he teamed up with a manufacturer in Alcoy, Spain to create his magnum opus, RAW rolling papers.
The vision was clear, seeing a massive gap in the market Kesselman wanted to sell a paper that was vegan friendly, believing it would be a massive success. To do this he sourced unprocessed and unbleached hemp fibre, it was then that he dubbed them “RAW papers”. First impressions were overwhelmingly positive and in 2009 after only 4 years on the market the brand saw an incredible boom in popularity.
This was owed to the fact that customers were looking for better, more natural options for smoking along with the organic and vegan proliferation of the late 2000s. Word of mouth was also a prominent factor in the acceleration and growth of the brand.
It was thought impossible to compete with the long running brands such as Rizla and Zig-Zag, who dominated the landscape for decades, but RAW was the first company to challenge these companies to great success.
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