Founded by Jonathan Drew and Marvin Samel in 1998 the company had a rocky start but the two plucky Americans were determined to give the brand everything they had. Starting out as a small kiosk in the World Trade Centre they went on to release their first cigar ‘La Vieja Habana’ but after hurricane Mitch went on to wreak havoc on Nicaragua the brand was placed on hold. In 2000 they went on to release a new concept, a radical departure from traditional cigars the ‘ACID’ was an explosion spices that the cigars were infused with. It went on to be a smash and was followed up the next year by the far more traditional ‘Natural’. Since then the brand has gone on to great success releasing inventive blends beloved by many.